"Why make it difficult when it can be easy?" could just be the slogan for our Easy Rich Media tool, because that's what it is; Rich Media made easy!
Bastiaan (our Rich Media manager): ’Easy Rich Media is a great online tool to get acquainted with a number of popular formats that you can quickly deploy anywhere. The APTO (automated page takeover) and the Mobile Swiper are among the most popular formats and they are part of the tool.”
You really can't go wrong, which is why the tool has been so well received.
You don't have to log in, request templates or write code. You just have to make sure your images and video are in order and with that you can easily make some nice creatives. If you are not satisfied, just start over.
The responses from users are enthusiastic and range from 'how incredibly useful' to 'it took only few minutes to produce it'. Exactly what we had in mind when developing this tool!
In the meantime, we are not sitting still.
Bastiaan: 'In addition to the current eight formats, we will eventually add more formats. Think of different variants of the APTO, but also more programmatic video formats. The tool should remain simple, so not too extensive. Easy Rich Media is a great stepping stone to advanced work.”
Never heard of Easy Rich Media before? Read our blog from earlier this year in which we explain it.